AdWords Advanced Search Exam Training


AdWords Advanced Search Exam Training

If you’re a seasoned or budding Digital Marketer, then you really should be looking at undertaking the Google Partner certification exams. The courseware and the exams are available for free. The added bonus is that you can take the exams from the comfort of your own desk.

There are three exams available and two are required to become certified:

Advertising Fundamentals

  • Covers basic aspects of Adwords and online advertisig including account management and the value of search advertising.
  • Pass mark: 85%

Advanced Search

  • Covers intermediate-to-advanced best practices for managing AdWords Campaigns.
  • Pass mark: 80%

Advanced Display

  • Covers intermediate-to-advanced best practices for advertising on YouTube and the Google Display Network.
  • Pass mark: 70%

All exams are 120 minutes in length and have 90 questions.

Recently Google UK & Ireland held a 2 week series of hangouts to help candidates prepare for the AdWords Advanced Search Exam. These short and snappy videos are designed to supplement the existing training. They are now available on YouTube:


1 comment

  1. Helen Brown - March 17, 2014 12:39 pm

    HI Zeshan

    The exams can indeed be tricky and its important to be thoroughly prepared. Could I also add that a bit of pre exam testing may also help?

    I’m Helen from We have sample exam questions that cover all of the AdWords syllabus from the Fundamentals to Search to Display. It can definitely help to use mock exams, to highlight areas that might need just that little bit more work before before going for the real exam.

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